How do you keep the iconic “What happens here, stays here.®” slogan fresh after more than 10 years? Take an unconventional approach to the traditional 30-second tourism commercial. Drawing inspiration from classic horror films, this topical Halloween ad follows the protagonist as he’s stalked at home, the office and a neighborhood diner. The payoff? As long as it’s about Vegas, their secrets are always safe. So, what would you do if your Las Vegas secrets followed you home?
Director: Sam Holst @ the Sweet Spot
:15 Trailer
Director's Cut
Long Form