When Willie returned from his travels, he brought the $30 Ultimate Millions Scratchers ticket back with him. After six months, the Arizona Lottery launched the next $30 Scratchers ticket – Royal Millions. We decided to dive into the backstory of Windfall Willie and give players a glimpse into some of the fun he found and people he met. More specifically, this is the story of royalty and how Queen Joanna and King Guillermo influenced his latest creation. And if you think Queen Joanna bears a shocking resemblance to Willie, then you might be right.
Director: Alex Grossman | Photographer: Jesse Rieser
:30 TV Royal Millions “Queen Joanna”
:15 Gas Station TV Royal Millions "Golden Chariot"